Scaling & Brand Growth

When Scaling KDP Is a Risk, Not an Opportunity

Scaling on Amazon KDP is often treated as the obvious next step, but it can quietly increase complexity and lock in weak assumptions. This article provides a decision-focused framework to evaluate whether scaling is appropriate now — or whether consolidation, pause, or stopping is the more responsible move.

Self-Publishing Foundations

How to Build a KDP Publishing System That Can Actually Scale

Many KDP publishers are highly active but still uncertain about what they are building.
This article examines self-publishing not as a productivity challenge, but as a structural decision problem. Instead of offering tactics or publishing advice, it provides a framework to evaluate whether a KDP setup can be scaled responsibly — or whether unresolved assumptions are being repeated. The focus is clarity before growth, and decision quality before output.

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